Sensory Analysis

Sensory Analysis
Sensory Analysis
This line is not associated to any technological center
Adaptation of products to consumer preferences, improving customer satisfaction and attracting customers

Identifying consumer tastes and needs is one of the most complex tasks for a company. Possessing this information not only It not only confers significant value in the marketplace, but also makes it possible to tailor products precisely to what customers want. This generates increased satisfaction, boosts repeat purchases, strengthens positive recall, broadens awareness and attracts new potential customers.

In this context, sensory research has been recognized as a key discipline for companies as it provides tools that enable us to allow us to understand and integrate consumer tastes and needs throughout the entire product development or improvement process. Our The center has the necessary tools to carry out this analysis, which is so beneficial for companies.

PROBLEMS IT SOLVES

CETECE not only addresses the science of flavors, but we also translate this information into tangible solutions for companies, enabling them not only to understand, but also to delight their customers with products tailored to their most precise wishes. Our solutions are focus on:

  • Food Sensory Characterization: We use tasting panels with experts to accurately define the sensory descriptors of food products. food. This approach allows us to thoroughly understand the complexities of flavors and aromas.
  • Elaboration of Specific Technical Data Sheets: We develop detailed technical data sheets for sensory analysis, identifying key parameters, their objective values and measurement methods. This provides clear guidance for product creation or improvement.
  • Sensory Parameterization: We carry out correlation studies between sensory and physical-chemical parameters. This connection is essential for understand how sensory aspects relate to the physical and chemical characteristics of products.
  • Statistical Treatment of Sensory Data: We apply advanced statistical methods to analyze and make sense of sensory data. collected. This provides a solid basis for informed decision making.
  • Tasting Panel Training: We offer in-house tasting panel training. This ensures that the evaluators are able to discern and effectively communicate sensory characteristics.
  • Consumer Tastings: We organize direct tastings with consumers to obtain valuable product feedback. This direct approach provides unique insights from the customer’s perspective.
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